WordCast Conversations 8: Anne Helmond on SEO and Social Media
By davemoyer, posted March 9, 2010 at 10:05 am | No Comments »
When it comes to the relationship between blogs and search engines, there’s no comparison to the expertise of Anne Helmond, who’s worked for years researching blog software and how it connects to Google and other search sites. This week, she talks to Kym about her research and how it connects to search engine optimization (SEO), WordPress, blogging, and social media.
Episode 8
Guest: Anne Helmond
- New Media PhD candidate with the Digital Methods Initiative at the Mediastudies department at the University of Amsterdam
- Graduated from the University of Amsterdam cum laude with a thesis on ‘Blogging for Engines. Blogs under the Influence of Software-Engine Relations.’
- Researcher on the symbiotic relationship between blog software and search engines
- Anne previously joined us on WordCast Conversations when we celebrated Blog Productivity week, to share her tips on being a more efficient blogger.
To prevent users from commenting with links to their site simply to boost their search engine rankings, WordPress includes a “nofollow” tag by default with all links. To change this on your self-hosted WordPress site, several plugins are available. Below are a few of our recommendations.
DoFollow WordPress Plugins:
- Lucia’s Linky Love Plugin
- DoFollow
- Link Love (removes nofollow tags after a certain number of comments have been made, rewarding regular commenters)
Making great strides in both the social media and education worlds, Anne knows first-hand the stigma that comes along with young women in these fields. She shared her thoughts on this, explaining that, when there are more men than women, that’s the way it is, and it has no effect on what one can achieve. She also gave us a few of her favorite stories as a teacher.
Of course, Kym brings you the dirt: Anne’s favorite “guilty pleasure blogs” include XKCD and Perez Hilton
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Great points. Hopefully you keep it coming. LOL. Thanks.